Thursday, January 05, 2012

Virgin ours for £20 million

Confirmation from the club ahead of last night's game that Northern Rock have been replaced as shirt sponsor by Virgin Money, with immediate effect.

Having taken over the bank, Richard Branson's financial firm has now taken on the sponsorship of the club's shirts, not just for the remainder of the year but for a further two seasons, in a deal which could apparantly be worth up to £20 million for the club.

No mention anywhere about a deal to rebrand St James' Park again, so presumably that's still up for grabs. Although given Virgin Money's chief executive's thoughts on the subject, presumably we won't be playing games at the Virgin Money Arena anytime soon.

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